Yiwu's Smart Festival Goods Become New Foreign-Trade Growth Engine as U.S. Tariff Cuts Spark Re-Order Boom

Unlike past years when holiday ordering peaked in summer, Yiwu's festival-goods shipments stayed strong into October 2026, with U.S. clients' purchasing appetite recovering after China and the United States reached a 30-billion-dollar reciprocal tariff-cut arrangement in late September, prompting repeated re-orders within three to four days of the news. One vendor sold nearly 100,000 sets of snow-spraying, music-playing Santa figurines, while AI Christmas trees, AI Santas, pocket AI voice-recording cards, bionic butterflies and dancing robots have become new growth drivers for exports. Yiwu customs data showed January-August foreign-trade exports of 548.85 billion yuan, up 12.8%, with Christmas-goods exports to Latin America, the EU and ASEAN at 3.23 billion yuan, 67.9% of the city's total Christmas-goods exports. Vendors said smart, programmable products command higher value than plain low-price items and open a second, year-round sales window beyond the holiday season.

Source: CCTV / GDTv / Sina, Oct 25, 2026 | 2026-10-25